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Introduction – Austria’s Soft Drinks Market by the Numbers Let’s talk bubbles—soft drinks, that is. Austria might be known for its classical music and alpine beauty, but there’s another industry quietly fizzing its way to global relevance: soft drinks. With an expanding market footprint and robust export mechanisms, Austria has become a key player…

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Introduction – Current State of Play: The Soft Drinks Sector in Italy Italy’s soft drinks market is undergoing major shifts as we enter 2025. From evolving consumer preferences to unexpected supply chain pressures, the entire beverage industry is in flux. Recent climate irregularities have impacted crop yields, driving up raw material prices. Meanwhile, Italy’s…

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Introduction – Current State of Play: The Soft Drink Sector in Spain Spain’s soft drink industry is bubbling with activity—quite literally. In 2024, the sector achieved a turnover of over €5.68 billion, a 7.1% growth compared to the previous year. That’s no small feat given the global economic turbulence and climate-related disruptions. Much of…
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Introduction – Current State of Play: The Soft Drink Sector in Pakistan The soft drink industry in Pakistan is riding a rollercoaster of change—and fast. If you’re a business sourcing beverages from this region or considering entering the Pakistani soft drink market, now’s the time to stay alert and make informed moves. Why? Because…

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Introduction – Current State of Play: The Soft Drinks Sector in France France’s soft drinks market is in the middle of a storm—and we’re not just talking about the weather. It’s 2025, and the industry is grappling with everything from shifting consumer habits to major policy changes. If you’re in the business of sourcing…

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Introduction – Current State of Play: The Soft Drink Sector in United Arab Emirates If you thought the soft drink scene in the UAE was predictable, think again. The landscape is shifting—and fast. From new international players shaking up the market to a surge in demand for healthier, functional beverages, the United Arab Emirates…