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Introduction – Thailand’s Soft Drinks Market by the Numbers Thailand has quietly become an export powerhouse in the global soft drinks industry. In 2023 alone, the country exported 2.54 billion liters of beverages, raking in USD 2.78 billion. Even more impressive? A staggering 93.3% of these exports were non-alcoholic drinks, underscoring Thailand’s dominance in…

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Introduction – Thailand’s Strawberry Market: A Quantitative Overview When you think of strawberries, Thailand might not be the first country that pops into your mind — but it probably should be. Over the last few years, Thailand has quietly become a force to reckon with in the global strawberry supply chain. With its rich…

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Introduction – Thailand’s Banana Market in Statistical Focus When you think of tropical fruits, bananas often top the list—and Thailand is no small player in the global banana scene. While the country isn’t the world’s largest banana producer (India holds that title), it’s carved out a niche in premium banana exports, especially to markets…

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Introduction – Current State of Play: The Fragrant Rice Sector in Thailand Thailand’s fragrant rice industry, long celebrated for its premium Thai Hom Mali (Jasmine) rice, is now navigating one of its most volatile periods in recent memory. As of Q3 2025, the market is being pulled in multiple directions by global economic pressures,…

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Introduction – The Current State of Play: Thailand’s Fresh Coconut Market in 2025 Thailand’s fresh coconut industry is going through a pivotal transformation. In 2025, the market is grappling with a combination of climate-driven disruptions, shifting global demand, and rising competition from neighboring countries and foreign investors. Prolonged droughts and invasive pests have slashed…

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Introduction – Exploring Thailand’s Reputation for Quality Orange When you think of Thailand, your mind might wander to golden beaches, spicy street food, or ancient temples—but did you know that Thailand is also emerging as a powerhouse in Orange production? Thanks to its rich soil, tropical to sub-tropical climate, and deeply rooted agricultural expertise,…