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Introduction – Current State of Play: The Personal Computers Sector in Austria Austria’s personal computers (PC) market is currently in flux, shaped by a mix of technological shifts, economic challenges, and evolving consumer behavior. The landscape has become even more dynamic with the recent political changes, supply chain issues, and a global recalibration of…

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Introduction – Current State of Play: The Herbal Products Sector in Austria Let’s set the stage. Austria’s herbal products market in 2025 is dealing with a whirlwind of challenges and opportunities. From climate chaos to shifting consumer demands, it’s clear: the game has changed. First off, climate variability is shaking up the supply chain.…