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Introduction – Current State of Play: The Fragrant Rice Sector in United States The Fragrant Rice market in the United States is currently undergoing a whirlwind of changes. With global trade dynamics shifting rapidly due to recent geopolitical events, agricultural policy updates, and consumer behavior trends, the rice industry—especially the high-demand segment of Fragrant…
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Introduction – Current State of Play: The Fragrant Rice Sector in Brazil In July 2025, Brazil’s fragrant rice market is undergoing a seismic shift. A series of unexpected developments—from policy reversals to environmental disasters—have shaken the very foundations of the supply chain. And if you’re in the business of sourcing fragrant rice, you’re probably…