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Introduction – Vietnam’s Passion Fruit Market: A Quantitative Overview Vietnam has rapidly become a powerhouse in the global passion fruit industry. As of 2025, the country cultivates over 12,000 hectares of passion fruit, yielding approximately 200,000 tonnes annually. With favorable climatic conditions, high-yield varieties, and government-backed export initiatives, Vietnam accounts for a significant portion…
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Introduction – Current State of Play: The Passion Fruit Sector in Thailand Thailand’s passion fruit industry is currently riding a rollercoaster of change. As of August 2025, the market is being shaped by a perfect storm of government initiatives, trade tensions, unpredictable weather, and shifting global demand. Sounds intense? It is—and if you’re sourcing…