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Introduction – Current State of Play: The Hibiscus Sector in Ukraine The Ukrainian hibiscus market is undergoing a period of rapid transformation. While traditionally not a core agricultural product for the country, the growing global demand for hibiscus—especially in the form of extracts used in herbal teas, cosmetics, and wellness products—has caught the attention…
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Introduction – Current State of Play: The Tea Sector in Ukraine Tea has always held a special place in Ukrainian homes and cafés, but in 2025, it’s doing more than just warming cups – it’s heating up the market. The Ukrainian tea industry is currently undergoing a fascinating transformation. Amid global economic waves and…