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Introduction – Current State of Play: The Biscuits Sector in Portugal Portugal’s biscuits sector is undergoing a seismic shift in 2025, shaped by a confluence of environmental, economic, and trade-related factors. From record-breaking summer heatwaves to evolving consumer preferences, the landscape is anything but static. Let’s start with the weather—Europe has been scorched this…

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Introduction – Understanding Switzerland’s Reputation for Quality Biscuits Switzerland is known for many things—luxury watches, pristine landscapes, and, of course, its world-renowned chocolate. But nestled in between those accolades lies a lesser-known gem: Swiss biscuits. These delightful baked goods carry the same hallmark of precision, tradition, and quality that the country is famous for.…