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Business Description
The Specialty Coffee Association is a nonprofit, membership-based organization that represents thousands of coffee professionals, from producers to baristas all over the world. Built on foundations of openness, inclusivity, and the power of shared knowledge, we foster a global coffee community and support activity to make specialty coffee a thriving, equitable, and sustainable activity for the entire value chain.
November 8-10, 2024
Join this new education program in Curitiba, Brazil, designed for those looking to learn more about the WCCs and begin their journey towards becoming a WCC Certified Judge.
February 10-12, 2025
For the fourth year in a row, World of Coffee Dubai will take place at Dubai World Trade Center to bring the Middle East’s vibrant specialty coffee community together for three days of connection, growth, and learning.
April 25-27, 2025
Unlock business opportunities at North America’s largest specialty coffee trade show. Join 17,000 attendees to make new business connections, attend sessions for expanded learning, and explore 600+ exhibiting companies on the show floor.
April 25-27, 2025
The first World Coffee Championship event of the season kicks off with the World Coffee Roasting Championship visiting the United States for the very first time.
May 15-17, 2025
The second World of Coffee trade show in Asia and the first to take place in a coffee producing country. World of Coffee Asia will see thousands of attendees from around the world come together to grow business, share knowledge, and celebrate.
May 15-17, 2025
Expect passionate audiences when the World Brewers Cup comes to World of Coffee in Jakarta, Indonesia.
Driven by the SCA’s sustainability agenda, which emphasizes equitable value distribution throughout the supply chain, the system aspires to be a powerful tool to help measure and facilitate value assessment and distribution. It simultaneously integrates advances in sensory and coffee science, making it compatible with scientific research for the first time.
Identifying inequitable value distribution as a key root cause of the 2018 price crisis, the summary of work highlights opportunities to work towards a more equitable specialty coffee industry.
Learn More about the Price Crisis →
Read the full Summary of Work →
The Coffee Systems Map outlines the relationships between key actors and actions in the specialty coffee industry, illustrating the complexity of this global value-generating ecosystem.
Learn more about the Coffee Systems Map →
The most recent output of our community impact survey focuses on the science of airborne disease transmission, including practical tips and strategies for minimizing risk and increasing safety in coffee businesses.
Learn more about the Video Series →
Do people know what they want?
Yoonseo Choi advises coffee retailers on how to succeed in e-commerce.
Payhere is a Point-of-Sale system chosen by one out of every three new coffee shops in Korea.
During the past decade, specialty coffee has seen at least a dozen regional retail brands explode onto the national (and even the international) market, gaining recognition and multi-channel distribution by leveraging venture capital.
What knowledge and practices are essential to today's coffee industry leaders? As coffee culture undergoes a transformative shift, learning and education are paramount.
It's easy to make assumptions about what makes a business like Coffee Collective successful, but the truth is that success - and growth - result from a complex web of decisions.
Now available in the Coffee Retail Summit resource library: nine videos from June’s summit offered in the CEST timezone.
Stephen Morrissey speaks with Roland Horne about WatchHouse’s rapid expansion and diversification, the challenges this poses, tactics for standing out, and the reason for the brand’s inception in 2014.
Specialty coffee thrives on big visions, but successful retail coffee businesses thrive on more than vision alone.
Growing from a specialty coffee takeaway shop to a 500 shops in seven countries requires learning as you go, designing customer experiences, and—of course!—not being afraid of change.
Branding, events, digital engagement, packaging, anchor visuals in the design of the space: is investing in all these things critical for success in a market more accustomed to the novelty of latte art?
Einar Holthe, Founder and CEO of Fuglen, shows us how retail can serve as a model for ways to improve cityscapes and build sustainable value chains beyond coffee.
Lynsey Harley’s story provides insight on how to take chances and approach futureproofing your retail coffee business.
With so many data points in the National Coffee Data Trends Specialty Coffee Breakout Report to consider, what are some of the main takeaways for coffee retail businesses to keep in mind?
Learn more about the benefits and opportunities of expanding your opening hours and your offerings through coffee, wine, food, and hospitality.
In the final episode of the Systems Map Discussion Series, we look at brewing and roasting with coffee professionals working in these activities. You can watch the video recording here.
Last week we looked at all things exporting in episode #2 of our new discussion series. This week it's time to explore the other side of the coin—importing! Join us for the latest episode in our series about the Coffee Systems Map.
Episode #2 of the Systems Map Discussion Series is all about exporting. Through these conversations we hope to better illuminate the various relationships and gaps in our awareness, ultimately leading to a better understanding of how the entire coffee system works and who it works for.
To dig deeper into the Systems Map and the various connections it explores, we're launching a discussion series organized around the central activities of the map — beginning with farming and processing.
Registration is now open for the 2024 Coffee Technicians Guild Summit, happening February 15-16, 2024 at Middleby Innovation Kitchens in Lewisville Texas. Organized by the Specialty Coffee Association and Coffee Technicians Guild, this summit promises a unique experience for coffee technicians, machinists, and specialists from around the world.
In Autumn 2022, the Barista Guild, the Coffee Roasters Guild, and the Coffee Technicians Guild all nominated new members for their respective Leadership Councils. We’re pleased to welcome new faces to the guilds from February 2023!
Undoubtedly, a high degree of obsession is required for engineering better coffee grinders in the pursuit of making coffee better. Re-engineering, tweaking, and testing with the objective of product improvement and optimization is the only road to the elusive grinding utopia. As with all great journeys the path is windy and long, and progress is realized in years, not days or months.
Yes, electrical schematics look imposing. Yes, they take time and effort to decode. But troubleshooting often involves finding what is broken by determining what isn’t broken, and few tools provide more information about the proper function of electrical circuits than an electrical schematic.
The CTG is kicking off a new season of Ask The Pros in 2022, with episodes streaming February through March!
As a beverage equipment technician, we can see many different types of machines that heat water. These are espresso machines, drip coffee machines, tea brewers, hot chocolate machines, hot water machines and others. Servicing a machine with a heating issue begins with understanding the heating circuit, its path, and the parts in the path.
What sets apart one technician from another? What are the two different paths a technician can choose to take? And what lessons can we learn from Greek mythological figures Prometheus and Epimetheus?
Learn more about the three global trade guilds dedicated to developing coffee professionals working as baristas, coffee roasters, and coffee technicians >>
Learn more about the three global trade guilds dedicated to developing coffee professionals working as baristas, coffee roasters, and coffee technicians >>
Learn more about the three global trade guilds dedicated to developing coffee professionals working as baristas, coffee roasters, and coffee technicians >>
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