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Duc Thinh Hamlet Tan Linh Commune Ba Vi District Hanoi City Vietnam
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Business Description
Driven by our mission to care for the community's health for over 20 years, Lof International Dairy Joint Stock Company is dedicated to spreading happiness through high-quality products from our top beloved brands: Lof, Kun, Malto, and Lof Ba Vi. In 2005, IDP took a significant step with the launch of the Ba Vi brand. With a long history, Ba Vi has all the favorable conditions - favorable weather, suitable soil, and excellent dairy farming experience from local farmers. With a comprehensive development strategy, starting in 2009, IDP focused on investing in raw material areas through the Vietnam Dairy Farm Development Program with the main content of "developing dairy herds and improving product quality, ensuring food safety and hygiene in dairy farming". Not only creating a clean milk brand in the market, bringing consumers the best quality products, Vietnam Dairy Farm also provides jobs for thousands of rural workers. Here, all processes from dairy farming to milk processing are strictly monitored, complying with the highest standards. The journey of the Ba Vi factory is the journey of accompanying farmers to create Vietnamese branded nutritious products. Kun was created with the vision of empowering children to embrace their right to play freely, explore new experiences, and grow up healthy and happy. The brand's entertainment content ecosystem seamlessly integrates valuable life lessons, fostering qualities such as gratitude, family values, solidarity, sharing, courage, healthy habits, diligence in studies, humility, and friendship. Not only that, this year IDP is also proud to introduce Ecolean packaging technology. Ecolean is not only environmentally friendly thanks to its ability to save materials and minimize waste but also provides convenience and better preservation for the product. This innovation demonstrates IDP's commitment to quality and sustainability, meeting the growing needs of consumers for safe and environmentally friendly products. 2017 marked IDP's expansion into two promising markets: South Korea and Cambodia. Notably, we emerged as the market leader in Cambodia. "To ensure Kun remains relevant to evolving children's preferences and continues to deliver joy and superior nutrition, IDP has initiated a brand repositioning strategy. At the same time, the company also launched the Malto brand - a milk brand for Teens with the message "Lead with Lof" and a series of comprehensive development programs for adolescents. 2024 marks a major transformation for the company, with IDP officially changing its name to LOF International Dairy Joint Stock Company. The Lof logo is a symbol of a heart with a smiling face, a warm embrace, meaning to bring love and happiness. When things happen to us, choosing the attitude of smiling and opening our arms to accept is happiness. LOF's affirmation of its commitment to creating good values for consumers, customers, employees, the community, shareholders and investors, and the environment. The awards and recognition that we are honored to receive are not only proof of the excellent quality of our products and services but also recognition of our continuous contributions to the community. Recognition of Lof Malto Brand - International Dairy Joint Stock Company (IDP) & the Central Council of Young Pioneers’ Organization: The "Stepping Forward to the Union" Festival has the largest number of secondary schools nationwide participating in the simultaneous performance of the song "Stepping Forward Under the Union Flag and Lof Malto" in Vietnam
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