ASIAN ALLIANCE INTERNATIONAL PUBLIC

AAI focuses on restructuring the organization and management structure to meet international standards, accelerating personnel development, including restructuring the pet food business group to support growth and business opportunities.

AAI set a goal to enhance its status along the business supply chain in addition to being a “Co-developer" to be a "Strategic Partner" by looking for opportunities to develop relationships in both up-stream and down-stream business groups to ensure continuity of supply chain management and to be more efficient.

AAI has a strategy to expand its pet food business into the consumer market to strengthen its competitiveness in the pet food business and maintain its profit margins in the long run. AAI has developed various brands of pet food products to cover the needs of customers in every market segment and has a full range of products, including wet pet food, dry pet food, and pet snacks.

AAI believes that the implementation of the CHEERS! strategic plan will be the key to achieving sustainable business goals in parallel with the growth of personnel in the organization and the development of the surrounding society as well as preserving valuable natural resources for the future.